Only 20% of the germs in your mouth are on your teeth, the rest 80% are on your gums, tongue and cheeks. Discover the power of Colgate Total 12 Advanced Health Anti-Germ all-in-one toothpaste* for complete oral care. Our most advanced toothpaste yet offers a stronger 12-hour anti-germ protection*, ensuring a cleaner mouth and lasting fresh breath. Colgate Total's unique Dual Zinc Arginine technology fights germs on your teeth, tongue, cheeks, and gums, giving you complete oral health protection***. Colgate Total toothpaste with anti-germ protection** strengthens your teeth by re-mineralizing weakened enamel. Our Colgate toothpaste not only fights plaque and prevents cavities but also works to give you whiter teeth. This fluoride toothpaste for adults specially formulated to strengthen gums, thus providing gum care, ensuring your mouth stays refreshed with every brush. Recommended Usage: Put a pea size amount of our Colgate paste on the head of the toothbrush. Try it with Colgate Gentle UltraFoam Toothbrush. (*Up to 12 hours of protection vs. ordinary non-antigerm fluoride toothpastes, with 4 weeks of continued use **Refers to the benefits of plaque, gingivitis, tartar, sensitivity, fresh breath, whitening ***Refers to the 8 common dental problems of mouth, teeth, cheeks, gums)